China's Wine and Beer Markets a Great Opportunity for Canadian Juniors

“Chinese consumers see imported premium beers as part of a modern lifestyle and an adventurous experience, in which they can try new flavours and brands. The continuous growth of imported beer is reflective of the rising demand by consumers for trading up,” says Rabobank Food & Agribusiness Analyst Katherine Song.

Meanwhile, a growing number of knowledgable wine drinkers are turning toward the premium offerings of BC wineries, acknowledging the unique terroir, a longer growing season than napa, and winemakers dedicated to making world class offerings./admin/userfiles/images/China-Portraits-2015-image-1024x725.png